C Pillar C

Competitive Intelligence

Benchmarking your own network and your rivals on one weighted standard, so position, pricing and consistency stop being a matter of opinion.

01Outlet comparison

What it is

Your outlets and selected competitor outlets measured with the same scenario and standard in the same weeks.

You receive

A side by side outlet ranking across brands, with the evidence behind every score.

See the example study

02Pricing and process benchmarking

What it is

What rivals charge, offer and promise, gathered first hand through visits, calls and documented checks.

You receive

A pricing and process matrix across competitors, updated as often as you need.

03CX benchmarking

What it is

The full customer experience compared across brands, from first contact to after sales.

You receive

A weighted CX league table and the specific gaps that separate the leaders.

See the example study

04Network consistency

What it is

How much your own brand varies from outlet to outlet, the silent killer of reputation.

You receive

A consistency index across your network with the outliers and their causes.

05App and digital journey

What it is

Your digital experience benchmarked against competitors on the same tasks, ordering, paying, getting help.

You receive

A digital journey benchmark with task completion rates and friction points per brand.

See the example study

Back to all services

Want this study for your market?

Tell us your question and we will design it around your brand, your cities and your customers.

Discuss a study